Empower yourself to succeed in startups
With expert guidance and strategies from startup veteran Greg Zen
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Trusted by over a THOUSAND startup founders including alums from


“Greg has been an incredible mentor to me—not just for my startup but for life in general. He has this rare ability to cut through the noise, ask the right questions, and help me see things from a whole new perspective. Whether it’s figuring out how to grow my EdTech startup, optimizing my daily routine, reviewing my keynote speech, Greg’s advice is always spot on. He’s ridiculously generous with his knowledge and experience, and he genuinely cares about the people he helps. If you get the chance to learn from him, take it—you won’t regret it.”
Ray Hung

“Greg's mentorship has been crucial to my growth as a first-time founder and to the development of my startup. He is literally helping me achieve my dreams.”
Amber KB Wilson

“Thanks to his wealth of knowledge and his years of experience, he is always able to make a clear assessment and provide pointed suggestions on how I can improve myself and my business.”
Jan Oris

“What I liked about Greg is that he provides straight to the point, no bullshit advises. He is very resourceful in tools, people, and processes. A quality that is needed in every entrepreneur.”
Zhen Ming Ng

“Anyone craving help with founder lifestyle, ideation/validation, finding customer channels, MVP building, launching, or even design or user-research questions, book his brain now!”
Maxine Cunningham

“Greg’s mentorship is a goldmine, revealing growth opportunities in both businesses and individuals. Nothing compares to the hands-on experience that Greg possesses.”
Dillon Mysliwiec

“Greg is exceptionally generous with his knowledge and support. Getting his insights, advice and guidance is like walking into a vault full of gold.. His support is invaluable”
Leah Spasova
WHY FOUNDERS GET COACHED BY GREG ZEN
As startup founder, you face unique challenges and opportunities.
Startup founders don't need prescriptive, one-size-fits-all approaches to coaching.
You need the right guidance at the right time.Tailored coaching with Greg Zen can help you overcome nearly any obstacle you encounter, all with less stress and uncertainty and will give you actionable advice, along with proven strategies and best practices in:
Ideation
Validation
Business Models
Strategy
Product
Design
Go-to-Market
Fundraising
Cofounders
Leadership
Founder Lifestyle
and so much more
Greg Zen is a sought-after technologist, executive-level creative expert in all things product, innovation, and user-centered design. Greg is a US Navy veteran, serial founder and small business owner, startup advisor, and coach to startup founders and entrepreneurs.Greg has decades of leadership experience across an array of industries and technologies, and many years of coaching, especially early-stage founders and small business owners.With a strong belief that startup founders are the tip of the spear moving humanity forward, Greg Zen has made it his mission to do his part to keep that spear sharp and pointed in the right direction.Above all, Greg seeks to empower founders with the tools to rise to the occasion again and again, confident in overcoming any obstacle or challenge.Greg is also a survivor of a Stage IV medical condition and as a result has a great deal to teach about leading a healthier founder lifestyle. Any founders looking to optimize their daily life though better sleep, nutrition, fitness, and supplementation will find Greg happy to share his knowledge.To learn more about Greg Zen visit:
OPTIONS FOR COACHING
From asynch chat and single consultation sessions to flexible monthly subscriptions and even retainer access, choose the perfect fit from several plans and options designed to suit your specific needs.
Single Session Option
Choose from various session lengths, ranging from 30 minutes to a full day, for targeted guidance on your most pressing challenges.
Affordable Chat Access
Get valuable insights and support through direct and private chat access to Greg Zen with an affordable monthly subscription.
Flexible Call Plans
Choose from 1 to 4 monthly coaching calls depending on your needs. You can change plans at any time. All plans include direct chat access.
Zen On Retainer
Need something closer to an on-call mentor, coach, or advisor? Elite clients get the full suite of services. Quarterly and annual plans available.
PLANS and PRICING
Choose the plan that fits your needs and budget best. Switch plans at any time.
Basic:
CHAT SUPPORT
$30/month
Asynchronous chat with quick turnaround times.
Chat access with 24 hr or less response time
1-mo free w/ 1-yr subscription
Upgrade to video call plans anytime
Pro:
FLEX PLAN
$300/month*
1-on-1 calls (video or audio) and access to private chat.
Choose from 1, 2 or 4 coaching calls per month
2-mo's free w/ 1-yr subscription
*Varies based on Flex choice
Elite:
ON-DEMAND
$3,000/month*
Retainer access with same day response and more.
On-call during business hours
Small group access (5 or less)
Recordings and transcripts
or
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More Testimonials

“Greg is a wealth of knowledge for startup founders and he helps me regularly with great advice and strategies that push my goals and business forward.”
Boris Sapozhnikov

“Thank you Greg for always being extremely generous with your knowledge and support, and helping me commit less mistakes and walk on the right path.”
Shrish Paul

“Greg is truly gifted and dedicated. He shares his vast knowledge and experiences.. helping others with their needs and instilling confidence in the person to continue their entrepreneur journey.”
Austin Bellino

“Greg is a seasoned vet in the tech scene who's an incredibly diverse thinker with deep experience. He offers incredibly earnest, high-quality guidance for new founders. Thanks Greg!”
Craig Kahle

“He provided a ton of value not only just on my YC application but also provided good designer feedback. Greg is a great resource and I hope you all take advantage of this!”
Nik Kotov

“Anyone thinking about pulling the trigger on Greg's offer? Do it! He provided more value and time than I could have asked for. He gave actionable steps to get me to where I need to be”
Gabriel Ramirez

“Now I understand what my customers want better and have created a much better offering than my original idea. I recommend Greg Zen to anyone just getting started!”
Raj P.

“Great startup insights and strategic direction setting advice Greg! Thank you very much.
For those who may need advice in the context of entrepreneurship, I highly recommend Greg Zen!”
Washaya W.
©️ Greg Zen - made with ❤️ in California
Choose Your Session Cadence
Choose the plan that fits your needs and budget best. Switch plans at any time.
WEEKLY
$1,000/month
Four (4) coaching calls /month
Chat access between calls
2-mo's free w/ 1-yr subscription
2 x / MONTH
$550/month
Two (2) coaching calls /month
Chat access between calls
2-mo's free w/ 1-yr subscription
MONTHLY
$300/month
One (1) coaching call /month
Chat access between calls
2-mo's free w/ 1-yr subscription
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©️ Greg Zen - made with ❤️ in California
Starting a Retainer with Greg Zen
In order to ensure a retainer relationship is a good fit, an initial consultation is necessary to explore your needs and expectations, and set the path forward.There is a one-time fee of $300 for this 90-minute consult.If you wish to proceed, the next step is to schedule your consultation.
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©️ Greg Zen - made with ❤️ in California
Terms of Service
Greg Zen is not a lawyer, accountant, investment advisor, or physician. Any opinions and/or recommendations given should not be construed as legal, financial, investment, or medical advice. Appropriately accredited professionals should be consulted on advanced legal, financial, investing, and medical matters. ALWAYS consult your doctor before taking on any new health regimen.YOU MAY ASK FOR AND RECEIVE HEALTH, FITNESS, NUTRITIONAL AND OTHER SUCH INFORMATION, BUT SUCH INFORMATION IS DESIGNED FOR EDUCATIONAL AND INFORMATIONAL PURPOSES ONLY. THE INFORMATION DOES NOT AND IS NOT INTENDED TO CONVEY MEDICAL ADVICE AND DOES NOT CONSTITUTE THE PRACTICE OF MEDICINE. YOU SHOULD NOT RELY ON THIS INFORMATION AS A SUBSTITUTE FOR, NOR DOES IT REPLACE, PROFESSIONAL MEDICAL ADVICE, DIAGNOSIS, OR TREATMENT. GREG ZEN IS NOT RESPONSIBLE FOR ANY ACTIONS OR INACTION ON A USER’S PART BASED ON THE INFORMATION THAT IS PRESENTED IN THE SITE.No Refunds. UNLESS REQUIRED BY APPLICABLE LAW, WE DO NOT PROVIDE REFUNDS FOR ANY SUBSCRIPTION; NOR DO WE PROVIDE CREDIT, REFUNDS, OR PRORATED BILLING FOR SUBSCRIPTIONS THAT ARE CANCELLED. Even if you cancel your Subscription before the end of your active billing period, as applicable, you will not receive a refund for any portion of the Subscription Fees for the remainder of that billing period. If you cancel, you will continue to have access to the Subscription Content until the end of the then-current billing period.Cancelling Your Subscription. YOU CAN CANCEL YOUR SUBSCRIPTION AT ANY TIME AND YOU WILL CONTINUE TO HAVE ACCESS TO THE SUBSCRIPTION CONTENT THROUGH THE END OF THE BILLING PERIOD YOU HAVE ALREADY PAID. YOU MUST CANCEL YOUR SUBSCRIPTION AT LEAST ONE DAY BEFORE IT RENEWS IN ORDER TO AVOID BEING CHARGED FOR THE NEXT CYCLE’S SUBSCRIPTION FEE. You may cancel your subscription at any time by contacting [email protected] .If you cancel your subscription, the cancellation will go into effect at the end of your then-current billing period and you will have continued access to your Subscription until the end of that period, but YOU WILL NOT RECEIVE A REFUND OF ANY FEES PAID. You acknowledge and agree that, to the extent not prohibited by applicable law, cancellation of your subscription is your sole recourse if you have any dissatisfaction, issue or concern related to your Subscription, including the Subscription Content, Subscription Fees, applicable taxes, or billing methods; the Subscription Terms or any changes thereto; or any other policies or practices that apply to the Subscription.Multiple Billing Options and Plan Switching. You may be offered multiple Subscription billing options to access the Subscription Content. The pricing and offers for Subscriptions may change over time without notice (except as may be required by applicable law).Unpaid Amounts. You are responsible for all charges incurred in connection with your Subscription. If your Payment Method is declined due to insufficient funds, expired or invalid account details, or for any other reason, and we are unable to process your Subscription Fee for your current billing period, (1) you will remain responsible for all such amounts, as well as any costs that we incur in collecting any amounts you fail to pay for access to the Subscription Content, including attorney and collection fees; (2) you authorize Startup Heroics / Greg Zen to continue charging your Payment Method, as your Payment Method information may be updated as described in the Account Information section; and (3) Startup Heroics / Greg Zen may suspend or terminate your Subscription until such time as your Payment Method has been updated and the Subscription Fee is duly paid. You may lose the benefit of any Promotional Offer in the event your Payment Method on file with us fails to cover the Subscription Fee. You will remain liable for all amounts and all costs incurred to collect these amounts, such as bank overdraft fees, collection agency fees, reasonable attorney’s fees and arbitration costs.Suspension and Termination. We may suspend or terminate your Subscription immediately for any reason or for no reason whatsoever, including if we reasonably determine that you have provided inaccurate account or payment details or you are otherwise in violation of this Agreement. In addition to the foregoing, we can modify access or disable features of the Subscription Content where we have concluded in our discretion that there has been misuse of your Account. If a suspension or termination occurs, you must stop accessing the Subscription Content. If we suspend or terminate your Subscription, you agree not to create another Account or try to access the Subscription Content without permission and we reserve the right to block any such attempted access to the Subscription Content.